All fields of technology, no matter how
advanced, tested and proven they may be, are subject to unexpected breakages.
These can lead to downtime as everyone has to wait for the support department
to discover the problem and fix it the best possible way.
The same goes for video conferencing: at
times, usually when you expect it the least, something just goes down. With
several people in multiple locations waiting for things to get back to normal,
these minutes or even hours can turn out to be expensive. Not only due to the
accumulated salaries wasted on idle time but also, in some cases, a potential
or even existing customer getting impatient and backing off from a lucrative
When there are several potential sources,
the risk accumulates.
"In video conferencing, the problem
can be in a wide variety of places," Punnonen states. "It can be in
the equipment, basic service, telecommunication connections or some other
element. This makes troubleshooting even more challenging."
Alma Media has reduced this risk by turning
to one supplier in all related ICT issues. Especially in today's business
world, time is money, and experience has shown that a solid one-stop-shop
approach helps save both. With Elisa in charge of such an important part of
Alma Media's ICT infrastructure, getting better reliability, better quality and
better support becomes a lot easier.